Stephen Cox to be featured on award-winning CredibilityLIVE

In today’s economy, trust and brand reputation are more important than ever.

On January 11th, 2012, Stephen A. Cox, President and CEO of the Council of Better Business Bureaus, will be interviewed LIVE on how BBB rates and reviews businesses, why trust is a vital asset to any small business, how businesses can build that trust and earn increased customer confidence.

Mr. Cox will also take questions online from small business owners. This marks the first major address by Mr. Cox on the occasion of the BBB’s centennial.

When:
Wednesday, January 11, 2012 EST (LIVE!)

Where:
www.credibilitylive.com

How:
Viewers can watch the interview live and ask their own questions via interactive chat on www.credibilitylive.com. Registration for Mr. Cox’s CredibilityLIVE event is now open at the CredibilityLIVE website. The live Q&A will be FREE and open to the public.